Madison Reed: The Women’s Empowerment Series

“Real change in the world happens when we actively challenge ourselves to be transformed.”
Amy Errett
Founder & CEO ofMadison Reed

Madison Reed is about more than just giving women the power to have salon-quality hair at home. It’s about helping women discover their power in their own lives. Madison Reed founders Amy Errett and Sabrina Riddle created the “Own Your Beauty” series at Madison Reed headquarters in San Francisco to talk to women about ways to foster that discovery, and to help connect women to their own power. Women from all over the Bay Area came for each two-hour event to learn from and be inspired by like-minded researchers, teachers, entrepreneurs, and executives in industries ranging from nonprofit and consumer goods to science and technology.

Own Your Power
Madison Reed partnered with Tech Women, a U.S. State Department initiative that supports leaders in science, tech, engineering, and math, at the “Own Your Power” event to discuss the importance of women’s empowerment and the impact of connecting through this global mentorship program. Over 60 women attended to hear Amy discuss the dynamic between women leaders and the power of mentoring.

“Leadership is not hierarchical. It transforms other people if leadership is shared.”
Amy Errett

Own Your Story
The Guild, a San Francisco–based women’s networking organization, teamed with Madison Reed for a workshop eventfeaturing Olivia Christian, Event Strategist for The Guild, and Heidi Dorosin, Madison Reed CMO. The workshop covered the importance of storytelling in women’s professional lives, and how to build your personal story with confidence, be it for networking, interviewing, or pitching to investors.

“I think we’re really good at looking around and thinking ‘Oh, she’s got it all together. No one’s got it all together, and everyone goes through failures and disappointments. So I wish you good fails. The universe is trying to teach you something.”
Heidi Dorosin

Playing Big
San Francisco’s chapter of Lean In, the national nonprofit organization focused on professional women, met at Madison Reed HQ to hear author and leadership expert Tara Mohr champion the virtues of conquering self doubt, finding your life’s mission, and breaking through patterns of self imposed limits in success and growth. Heidi Dorosin endorsed Tara’s book, Playing Big, telling the audience that she was giving the publication her highest praise as it was “required reading” for her two teenage daughters.

Madison Reed hosted Instagram contests each night, and invited attendees to post their definitions of owning their beauty. The randomly selected winners were treated to free services at the newly opened Madison Reed Color Bar. All attendees received travel kits with samples of Madison Reed Color Protecting Shampoo and Conditioner.

To learn more about Amy's inspiration for Madison Reed, check out our story. And visit our new Color Bar, now open in San Francisco, and coming soon to New York City.