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Madison Reed is transforming at-home hair color with ammonia-free hair dye that delivers gorgeous, healthy-looking, multi-dimensional results. Our hair color is free of harsh ingredients like ammonia, parabens, resorcinol, PPD, phthalates, gluten, SLS, and titanium dioxide, and is Leaping Bunny certified, cruelty-free hair dye. With a complete system of hair care products designed to work together, Madison Reed hair color delivers professional hair coloring at home. Looking for ways to cover gray hair? Explore your gray hair coverage options, from root touch-ups to full color. Then use our hair color chart to find the shade that's right for you.

























