Color Your Hair at Home
Choose from gorgeous permanent color with 100% gray coverage or vibrant color that washes out gradually.
Madison Reed Hair Color Is An Instant Vibe ShiftMulti-DimensionalMade for All Your ShadesBold and TimelessCruelty-FreeColorist-ApprovedFemale-FoundedAward-WinningSalon-QualityA Confidence BuilderFlirt-WorthyAmmonia-Free
Hello BeautifulGoodbye grays
Hello BeautifulGoodbye harsh ingredientsHello BeautifulGoodbye graysHello Beautiful
Let Us Color Your Hair
Let our pro colorists color your hair for you at any of our 90+ Hair Color Bars nationwide.
LIMITED-EDITION SHADE
UConnic Blonde
Step up your hair game with Paige Buecker's new signature shade of ColorWonder Demi-Permanent Hair Color.
Shop by Hair Color
Explore our hair color and care products for salon-gorgeous results at home. Consider your #HairGoals, achieved.
The Madison Reed Difference
Female-Founded, Female-Led
Our company is founded on the belief that a confident woman is a beautiful woman. This belief drives everything we do and how we do it: from the quality of our products, to the results we guarantee, and the service we provide. LEARN MORE â–¶
Meet Team ColorWonder
We are proudly partnering with the UConn Women's Basketball Team to uplift and shine a light on incredible women athletes who are boldly changing the game - and their hair color - on and off the court.
Get their look with ColorWonder - our new demi-permanent hair color.
Become Limitless
Get more with a Limitless Membership!
Whether you color your hair at home or in a Hair Color Bar, we have a membership that's perfect for you.
- Earn rewards
- Exclusive discounts
- Special gifts and more!
Earn rewardsSee Why Over 5 Million Women Have Tried and Love Madison Reed
Modena Brown - 5.5NNN
Christine
At-home Kit
Radiant Cream Color
Jenny
At-home Kit
Radiant Cream Color
Kathia
At-home Kit
Radiant Cream Color
Madison Reed is transforming at home hair color with ammonia free hair dye that results in multi-dimensional color that looks beautiful, healthy and natural. Free of ammonia, parabens, resorcinol, PPD, phthalates, gluten, SLS, or titanium dioxide. Leaping Bunny certified, cruelty-free hair dye. With a complete system of hair care products designed to work together, Madison Reed hair color is professional hair coloring at home.