Skip to Main Content
Subscribe + Save for up to 15% off color + get a FREE gift! Take our Quiz to get started
go to cart
0

Promos, Offers + More...

Fresh Roots + Flawless Color for $30 off Roots + Gloss + a Blowout Book Now with code RGB30
Save Over 15% Plus a FREE gift when you subscribe Shop Permanent Color
Give $15, Get $15! Refer a friend and get $15 to use online or at a Hair Color Bar
We've got an app for that! Book appointments, manage subscriptions, unlock exlcusive savings. Download Now
Say Goodbye to Grays and get 100% gray coverage with our salon-quality, multi-dimensional permanent hair color

Permanent Hair Color for 100% Gray Coverage

Knockout Shades

Permanent hair color specifically formulated to deliver maximum coverage for stubborn and resistant gray hair

wavy ravenna brown 5nnn human
 22224.3 out of 5 stars
Ravenna Brown - 3.5NNN

Darkest Brown Permanent Hair Color for resistant grays

wavy barletta brown 5nnn person
 20724.2 out of 5 stars
Barletta Brown - 4.5NNN

Dark Brown Permanent Hair Color for resistant grays

wavy modena brown 5nnn person
 30764.2 out of 5 stars
Modena Brown - 5.5NNN

Medium Brown Permanent Hair Color for resistant grays

wavy parma black 5nnn hair
 8574.2 out of 5 stars
Parma Black - 2.5NNN

Soft Black Permanent Hair Color for resistant grays

media-5.5NNA-6364
 13194.2 out of 5 stars
Dosolo Brown - 5.5NNA

Medium Neutral Brown Permanent Hair Color for resistant grays

media-6.5NNA-6361
 17254.1 out of 5 stars
Sondrio Brown - 6.5NNA

Soft Medium Neutral Brown Permanent Hair Color for resistant gra

media-7.5NNA-6776
 13423.8 out of 5 stars
Umbria Light Brown - 7.5NNA

Light Neutral Brown Permanent Hair Color for resistant grays

wavy novara light brown 5nnn
 23613.9 out of 5 stars
Novara Light Brown - 6.5NNN

Light Brown Permanent Hair Color for resistant grays

media-8.5NNA-6761
 12113.9 out of 5 stars
Lusia Dark Blonde - 8.5NNA

Dark Neutral Blonde Permanent Hair Color for resistant grays

NNA-Bellagio-LRG-Waves copy
 1793.5 out of 5 stars
Bellagio Medium Blonde - 9.5NNA

Medium Neutral Blonde Permanent Hair Color for resistant grays

Dimensional Shades

Permanent hair color delivers 100% gray coverage and multi-tonal results

wavy perugia black 2naa person
 4403.8 out of 5 stars
Perugia Black - 2NAA

Blue Black Permanent Hair Color

wavy pescara black 2nna texture
 6744.5 out of 5 stars
Pescara Black - 2NNA

Blackest Black Permanent Hair Color

wavy palermo black 3nvv human
 3384 out of 5 stars
Palermo Black - 3NVV

Darkest Plum Black Permanent Hair Color

wavy positano black 3nna human
 11384.4 out of 5 stars
Positano Black - 3NNA

Darkest Brown Black Permanent Hair Color

wavy bolzano brown 4nmg human
 13784.2 out of 5 stars
Bolzano Brown - 4NMG

Darkest Chocolate Brown Permanent Hair Color

wavy venezia brown 4ngv person
 9364.2 out of 5 stars
Venezia Brown - 4NGV

Darkest Golden Brown Permanent Hair Color

wavy messina brown 4na hair
 6344.2 out of 5 stars
Messina Brown - 4NA

Darkest Smoky Brown Permanent Hair Color

wavy napoli brown 5ngv human
 16594.2 out of 5 stars
Napoli Brown - 5NGV

Dark Golden Brown Permanent Hair Color

wavy milano brown 5nac human
 13064.4 out of 5 stars
Milano Brown - 5NAC

Dark Chocolate Brown Permanent Hair Color

wavy trieste red 5nrm person
 17794.4 out of 5 stars
Trieste Red - 5NRM

Dark Auburn Red Permanent Hair Color

wavy torino brown 5na person
 7844.2 out of 5 stars
Torino Brown - 5NA

Dark Smoky Brown Permanent Hair Color

wavy catania brown 5ngm human
 17464.3 out of 5 stars
Catania Brown - 5NGM

Dark Cinnamon Brown Permanent Hair Color

wavy tuscany brown 6ngv hair
 32564.2 out of 5 stars
Tuscany Brown - 6NGV

Medium Golden Brown Permanent Hair Color

wavy verona brown 6nac hair
 9944.3 out of 5 stars
Verona Brown - 6NAC

Medium Chocolate Brown Permanent Hair Color

wavy firenze brown 6nmg hair
 18604.2 out of 5 stars
Firenze Brown - 6NMG

Medium Cinnamon Brown Permanent Hair Color

wavy siena brown 6nav hair
 12663.8 out of 5 stars
Siena Brown - 6NAV

Medium Smoky Brown Permanent Hair Color

wavy sardinia red 6ncg texture
 15384.2 out of 5 stars
Sardinia Red - 6NCG

Medium Amaretto Red Permanent Hair Color

wavy portofino red 6nrr human
 10504.4 out of 5 stars
Portofino Red - 6NRR

Medium Auburn Red Permanent Hair Color

media-6N-6455
 3374.1 out of 5 stars
Zocca Brown - 6N

Medium Neutral Brown Permanent Hair Color

NA-WavySwatch-px
Monza Brown - 6NA

Medium Ash Brown Permanent Hair Color

wavy genova red 7ncg wood
 12644 out of 5 stars
Genova Red - 7NCG

Light Apricot Golden Red Permanent Hair Color

wavy vesuvius red 7ncr texture
 9394.2 out of 5 stars
Vesuvius Red - 7NCR

Light Spicy Copper Red Permanent Hair Color

media-7N-6370
 8553.9 out of 5 stars
Avella Light Brown - 7N

Light Neutral Brown Permanent Hair Color

wavy lucca light brown 7ngv
 23834 out of 5 stars
Lucca Light Brown - 7NGV

Light Golden Brown Permanent Hair Color

wavy veneto light brown 7nva
 18023.8 out of 5 stars
Veneto Light Brown - 7NVA

Light Smoky Brown Permanent Hair Color

wavy como light brown 7ngm
 11163.9 out of 5 stars
Como Light Brown - 7NGM

Light Amber Golden Brown Permanent Hair Color

NA-WavySwatch-px
 33.3 out of 5 stars
Arezzo Light Brown - 7NA

Light Ash Brown Permanent Hair Color

media-8N-6760
 2663.9 out of 5 stars
Tivoli Blonde - 8N

Dark Neutral Blonde Permanent Hair Color

wavy sicily blonde 8ngv girl
 16523.9 out of 5 stars
Sicily Blonde - 8NGV

Dark Champagne Blonde Permanent Hair Color

wavy ravello blonde 8ngc hair
 7984 out of 5 stars
Ravello Blonde - 8NGC

Dark Caramel Blonde Permanent Hair Color

media-9N-6762
 4274 out of 5 stars
Nocera Blonde - 9N

Medium Neutral Blonde Permanent Hair Color

wavy capri blonde 9ngv blonde
 11283.8 out of 5 stars
Capri Blonde - 9NGV

Medium Golden Blonde Permanent Hair Color

wavy tremiti blonde 9ng teen
 7243.9 out of 5 stars
Tremiti Blonde - 9NG

Medium Honey Blonde Permanent Hair Color